Meet the team

  • CAROLINE AND NICK
    THE FOUNDERS AND DIRECTORS

    Caroline and Nick have always been huge LEGO fans. Back in the day, they used to make friends and family members into custom minifigs for fun (initially using decals, varnish and permanent marker). This gradually evolved from a creative hobby into a business idea back in 2012. These days, now we have a bigger team, they tend to focus less on the actual minifig making and more on boring administrative tasks (much to their dismay)! They live in Sheffield with their three daughters, two cats and huge amounts of LEGO and boardgames.

  • JOE
    THE OFFICE MANAGER

    Joe makes sure everything runs smoothly. He keeps a close eye on orders, and ensures staff are allocated to the right jobs at the right time. He also keeps an eye on stock levels and keeps things well organised within the workshop. Outside of work, Joe is a keen cyclist and loves going camping.

  • MELANIE
    THE CUSTOMER SERVICE QUEEN

    Melanie is known for being super efficient and organised. As well as dealing with the majority of our customer service enquiries, she also helps with dispatching orders, looks after stock and makes sure that the drawers of LEGO stay tidy. Outside of work, Melanie enjoys kickboxing and she's also a big animal lover!

  • ALEX
    THE ANIMAL LOVING QUALITY CONTROLLER

    Alex is one of our new team members and she is helping Melanie with quality control and she also helps to dispatch orders. Alex loves animals, enjoys going for countryside walks and a good old fashioned pie.

Printing Team

The printing team choose the right LEGO pieces, organise them into jigs and print onto them. They clean and maintain the printers on a regular basis, and keep an eye out for any issues.

  • JORD
    the Printing Witcher

    Jordan loves all things The Witcher, he has read all the books, played all the games and has watched the TV show. Luckily, he does have other hobbies too - he loves watching his football team Sheffield United and he loves eating ice-cream.

  • JORDAN
    THE PLASTIC PERSONALITY PRINTER

    You don't have to be called Jordan and be a fan of Sheffield United to work in the printing department, but it certainly helps! THIS Jordan has a Sheffield United season ticket and really enjoys trying new beers.

Assembly and Dispatch Team

The assembly and dispatch team collect the printed minifigure parts together and assemble them, checking for errors and acting as the quality control team. Once each order is ready, they put the minifigs (or other parts) into envelopes and pop them in the mail bag. 

  • JADEN
    THE ASSEMBLY AND DISPATCH STORMTROOPER

    Jaden is a big fan of LEGO, Star Wars, and animals. He has 3 cats at home called Mango, Luna and Daisy, and he is an absolute wellspring of Star Wars knowledge.

  • TOM
    THE ASSEMBLY AND DISPATCH SUPERHERO

    Tom probably has the biggest LEGO collection in the team (except for Nick and Caroline)! He’s also our resident Marvel expert, and is easily the best at prising apart LEGO which is refusing to get unstuck.

  • LUCY
    THE ASSEMBLY AND DISPATCH FASHIONISTA

    Lucy loves doing anything artistic, from drawing to model-making to baking. She regularly goes climbing to keep fit, loves shopping for jazzy vintage clothes and loves eating Italian food (especially olives)!

Design Team

The Design Team process orders digitally, making sure the designs are ready to be printed onto minifigure parts. They add personalisation such as putting names on the back of torsos, changing the colours of design elements, and even creating new bespoke pieces (e.g. bespoke heads and bespoke torsos). When they aren’t too busy processing orders, they also create new minifigure designs using illustration software, and create new artwork for minifigure displays and accessories.

  • BEN
    THE DESIGN JEDI

    Ben’s favourite things to design are medieval fantasy characters - like wizards and knights with armour. He loves designing sci fi characters too, and enjoys making fun back panel designs. His pub back panel is a customer favourite! As well as designing, Ben also plans and schedules new product releases, alongside the marketing team.

  • STEPH
    THE HIGH PRIESTESS OF DESIGN

    Apart from Nick and Caroline, Steph has been working here the longest. She’s a big fan of true crime and horror, and particularly enjoyed designing our Captain Spaulding minifig. Steph has a super cute husky called Skye, and loves going on long walks with her.

  • LIZZIE
    THE CAFÉ-HOPPING DESIGNER

    Lizzie loves to be creative, whether she's designing, making music, baking or making abstract textile art and sketching. She also likes to spend her time walking and café-hopping in the countryside and is a sucker for a good rom-com!

  • ELLIOT
    THE DESIGN MAGICIAN

    Elliot is a lover of video games, comic books, and spicy food. He loves to draw wacky characters and is inspired by early 20th century American cartoons. His favourite cartoon is Betty Boop! When he's not designing, he likes to experiment with new recipes and fight robot dinosaurs.

Marketing, Photography and Website Team

Keeley and Joe make up the marketing, photography and website team. They are responsible for planning new product releases, putting new products on the website and advertising them on our various social media channels. They also make sure the website stays well organised, and look out for any technical issues on the website that may need fixing. 

  • KEELEY
    THE MARKETING ELF

    Keeley loves photography, and has a lot of fun being silly with social media posts. Outside of work, she enjoys playing board games and going for countryside walks. She also enjoys climbing and yoga.

  • JOE
    THE MARKETING ARTIST

    When he’s not photographing minifigures, Joe is an artist who folds the Peak District out of paper. He loves all things art and design and is a Photoshop nerd.